Smart investors don’t just buy dips, they dollar-cost average

Choppy markets have defined the crypto space since Bitcoin (BTC) sold off on April 19, and indecisive markets like these can test the patience and fortitude of even the most dedicated traders and analysts, especially when the incessant calls for a bottom are met with lower lows.

While the periods of low trading volume and whipsaw price movements may be the perfect conditions for whale-sized traders to play in, the average investor doesn’t stand a chance, especially with multimillion-dollar funds now beginning to get in on the action.

Data shows that instead of day trading and attempting to time the market bottom, dollar-cost averaging (DCA) is the best method for retail investors looking to build long-term profits in both traditional and crypto markets.

In 2020, Coin Metrics pointed out that investors who dollar-cost averaged into BTC starting from the December 2017 peak were still in profit three years later.

Coin Metrics tweeted:

“Despite #Bitcoin is still trading 30% below ATHs, dollar cost averaging from the peak of the market in Dec 2017 would have returned 61.8%, or 20.1% annually. Similarly for #Ethereum (still down 71% from its peak), dollar cost averaging from Jan 2018 would have returned 87.6%, or 27.9% annually.”

Graph illustrating positive BTC returns from dollar-cost averaging. Source: Coin Metrics

While the graph is a little dated now, one can see that over the long term, consistent investments spread over time have led to an overall increase in portfolio value.

Currently, with BTC down more than 47% from its all-time high of $64,863 and the cryptocurrency market continuing to send mixed signals, it may be an opportune moment to deploy the DCA strategy.

There’s more to investing than just “buying the dip”

Let’s take a look at the results of dollar-cost averaging into multiple cryptocurrencies from 2017–2018 through the end of June 2021.

The starting point for each analysis will be the day of the token’s 2017–2018 bull market all-time high value, and weekly investments of $10 will be applied from that point forward.

The peak for Bitcoin during the cycle came on Dec. 15, 2017, when BTC traded for $19,497, according to data from CoinMarketCap.

Using the DCA estimation tool provided by, one can see that if $10 was invested in BTC on a daily basis from Dec. 15, 2017 until June 30, 2021, the total investment of $1,850 would have seen a 306% increase in value to be worth $7,519.

Bitcoin dollar-cost averaged portfolio over time. Source:

If one were to ask the opinions of most fund managers or traders who earn a living in the traditional investing world, a 306% increase in portfolio value over a four-year period is a spectacular rate of return.

Ether kicks back an outsized return

The price of Ether (ETH) exploded from late 2020 through early 2021 as the rise of decentralized finance (DeFi) and nonfungible tokens (NFT) exponentially increased the use of the Ethereum smart contract blockchain and boosted demand for ETH.

Increased demand helped ignite a rally that sent Ether’s price to $4,363 on May 12, 2021, but its price has since fallen nearly 50% to trade below $2,200 at the time of writing.

During the 2017 bull market, the price of ETH reached an all-time high of $1,396 on Jan. 12, 2018. Investors who used the DCA strategy, investing $10 per month starting at the peak, would have spent a total of $1,810 and generated a portfolio value of $15,507 at Ether’s current price. This represents an increase of 757%.

Related: Ethereum 2.0 approaches 6 million staked ETH milestone

Ether dollar-cost averaged portfolio over time. Source:

The percentage gain for Ether is more than double what it would be for Bitcoin, giving some credence to those who have argued that Ether has been a better investment over the past couple of years.